Privacy Policy

This Application collects some Personal Data from its Users.

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Owner and Data Controller

B2ECommunication
Email contact: contact@ma5tv.ma

Types of Data Collected

MA5TV English collects, by itself or through third parties, the following Personal Data:

  • Tracker data (cookies, unique device identifiers like Google Advertiser ID or IDFA)

  • Usage Data (number of sessions, session duration, application opens and updates, launches)

  • Device information (operating system, device type)

  • Geographic data (region, country)

  • Email addresses

All Personal Data collected is detailed in specific sections below or presented before data collection.

Unless stated otherwise, all requested Data is mandatory for service functionality. If some Data is optional, this will be clearly indicated.

Mode and Place of Data Processing

Data is processed using IT tools and organizational procedures strictly for the purposes indicated below.

Data may be accessible by:

  • Owner and its staff (administration, marketing, legal, system administrators)

  • External service providers (hosting, mailing, IT, communications agencies) appointed as Data Processors.

Processing takes place at the Owner’s offices and wherever these parties operate.

Data may be transferred internationally, including outside the User’s country. See relevant sections for details.

Retention Time

Personal Data is retained only as long as necessary for the purposes collected and may be kept longer due to legal obligations or user consent.

Purposes of Data Processing

Personal Data is collected and used for:

  • Providing and managing the MA5TV service

  • Advertising and Analytics

  • Managing contacts and sending messages

  • Legal compliance and protection against fraud or abuse

Advertising Services Used

Google Ad Manager and Google AdSense
These services use cookies and trackers to display personalized ads based on user behavior. Users may disable these cookies via Google Ad Settings.

Personal Data processed: Tracker, Usage Data
Place of processing: United States and Ireland

Analytics Services Used

Google Analytics (Universal Analytics) and Google Analytics for Firebase
Used to analyze traffic and user behavior to improve services.

Personal Data processed: Tracker, Usage Data, device identifiers
Place of processing: United States and Ireland

Users can opt-out of tracking via device settings or tools linked in this document.

Contact and Messaging Services

Firebase Cloud Messaging and Mailchimp are used to manage user communications, including emails and notifications.

Personal Data processed: Email address and other contact information
Place of processing: United States and Ireland

Opting Out of Interest-Based Advertising

Users can opt-out of interest-based advertising via services such as:

Also, device advertising settings can be adjusted on smartphones and tablets.

Users’ Rights under GDPR

Users have the right to:

  • Withdraw consent anytime

  • Object to data processing for legitimate reasons

  • Access, rectify, or delete their Personal Data

  • Restrict or oppose processing

  • Receive their data in a portable format

  • Lodge a complaint with a data protection authority

Requests can be made via the contact email above and are free of charge.

Legal Basis for Processing

Personal Data is processed based on:

  • User consent

  • Performance of a contract

  • Legal obligations

  • Public interest tasks

  • Legitimate interests pursued by the Owner

System Logs and Maintenance

This Application and third-party services collect system logs (e.g., IP addresses) for operation and maintenance.

Changes to this Privacy Policy

MA5TV reserves the right to update this policy at any time. Users will be notified via this page or by email if applicable. The latest update date is indicated at the bottom.

Definitions and Legal References

  • Personal Data: Information identifying a person.

  • User: Person using MA5TV.

  • Data Controller: Owner of MA5TV managing data processing.

  • Data Processor: Third parties processing data on Owner’s behalf.

  • MA5TV: The website and related services provided by the Owner.

  • EU: European Union member states.

Legal references include GDPR (Regulation EU 2016/679), ePrivacy Directive, and applicable laws.

Latest update: May 16, 2025